Market size

In order to determine the size of our market, we decided to favor a bottom up approach. Indeed, considering the importance of our sales force, we calculated the number of company reasonably reachable. Then, thanks to the results of our survey, we applied an 80% conversion rate to these figures.

The diagram below sums up our approach.

Click here

Capture d’écran 2016-05-14 à 17.24.28

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